Data eBook Strategy 
Logistics Business Magazine
MAY 5, 2023
Logistics Business magazine, together with the Information Factory, have produced a 7 page digital magazine on data in transport logistics. Editor Peter MacLeod talks to iFactory CEO Robert Jordan to understand how transport businesses can drive up profitability by adopting a data-driven approach. Read the free eBook here.
Supply Chain Brain
JANUARY 31, 2024
This ebook describes how a strong supply chain digitalization strategy encompasses enterprise solutions to gain operational control and real-time shop floor data, as well as multi-enterprise solutions to facilitate effective collaboration with external supply chain partners.
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Freightos
AUGUST 11, 2024
Similarly, today’s global ocean carriers are still playing with “wooden rackets” and layups —relying on outdated tools for rate and capacity management in an era demanding agility, real-time data integration and changing customer expectations. What’s Behind The Gradual Shift? He’s proven go-to-market and growth leadership across industries.
The Logistics of Logistics
JULY 21, 2021
CarrierDirect offers Management Consulting: assessment & benchmarking, capacity strategy, compensation, recruiting, onboarding, training, development, workflows, processes, supply chain resiliency, transportation & distribution strategy, sales & operational planning. CarrierDirect Risk Management Ebook.
Advertiser: ZoomInfo
This eBook highlights how data-driven strategies empower marketing campaigns through personalization tactics. Here’s what’s covered: How data-driven marketing drives the customer experience. Understanding marketing strategy & performance. The most challenging obstacles to data-driven marketing success.
Locus
MAY 15, 2023
However, as the data suggests, more and more customers want to buy from brands directly and want them to solve any challenges that arise post-purchase. Brands need to adopt the latest supply chain and last-mile logistics solutions to make the D2C model a successful business strategy.
Logistics Business Magazine
DECEMBER 13, 2022
Direct data connection with IAG Cargo’s operational data allows CargoWise customers direct access to schedules, dynamic rates, capacity and allotment bookings. The integration also allows CargoWise users to easily change digital bookings without leaving the application, supporting IAG Cargo’s Destination Digital strategy.
Advertiser: ZoomInfo
It's quite a process for marketing teams to develop a long-term data management strategy. It involves finding a data management provider that can append contacts with correct information — in real-time. Not just that, but also ongoing data hygiene efforts to keep the incoming (and existing) information fresh.
Advertiser: ZoomInfo
For marketing teams to develop a successful account-based marketing strategy, they need to ensure good data is housed within its Customer Relationship Management (CRM) software. More specifically, updated data can help organizations outline key accounts for their campaigns. Not so fast, though.
Advertiser: ZoomInfo
Data normalization. However, if lead generation, reporting, and measuring ROI is important to your marketing team, then data normalization matters - a lot. At its core, data normalization is the process of creating context within your marketing database by grouping similar values into one common value. Why is this so essential?
Advertiser: ZoomInfo
That’s where your data comes in. In demand generation, data is essential for knowing who you should target and how. In this eBook, you’ll learn how to identify and target your ideal prospects — when they’re most receptive to hearing your message — using different types of data. Leveraging intent data.
Advertiser: ZoomInfo
For recruiters to build their pipeline and search for the next candidate, they need to ensure they have access to the most accurate data on the market. To begin getting these candidates in the right positions, it includes utilizing updated contact data and enhancing your outreach strategy for improved effectiveness.
Advertiser: ZoomInfo
However, ABM practitioners have evolved the strategy from development to implementation. Instead of wading through a series of vague “how-to kick-start your ABM strategy!” ZoomInfo has created the following eBook to help other B2B organizations gain insights on how to launch their own data-driven ABM strategy.
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