Blue Yonder Pivots to a Partnership Strategy
Logistics Viewpoints
MARCH 21, 2022
Blue Yonder recognized the need to transform into a Partner First organization as part of its core growth strategy. I talked with Umar Ausaf – Blue Yonder’s General Manager for North America Partner Success and Bill Beecher – VP for Global Alliances at Blue Yonder – about this change to their strategy. The transition is not easy.
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