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Go to Market Strategy before Supply Chain Strategy

10xLogistics

There are a lot of conversations happening relative to all sorts of strategies for supply chains (and no lack of consultants who want to sell you on the latest and greatest ideas). My thesis here is that the first thing you have to develop and fully understand is your business' go to market strategy. Just do what you say you will do.

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Logistics Procurement Strategy Insights & Tips

Logistics Bureau

For example, today’s buyers are getting more and more proactive in contributing to demand planning process and to reduce potential cost and loss. Equally important, having a holly collaborative working relationship with your own R&D, sales, marketing and operations will help company focus on long term positive outcomes.

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Resilience by Design: The Power of Simulation in Supply Chain Strategy

Logistics Viewpoints

After that the team works in an iterative way, answering stakeholder’s questions regarding how the network will react to various changes (e.g. What if the new product’s sales take off faster than we expect?) That strategy can lead to thousands of scenarios, and still no number of scenarios will answer all questions.

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Sustaining National Defence – logistics investment in the National Defence Strategy

Logistics in War

By David Beaumont On 17 April 2024, Defence’s Integrated Investment Plan was published as a companion to Australia’s National Defence Strategy. [1] There are, of course, many other examples where assumptions had led to risks being accepted in advance of war, and preparedness failures occurred as a result.

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No Supply Chain Strategy? Here’s How to Develop One

Logistics Bureau

As you’ll know, if you follow our blog regularly, Logistics Bureau does a great deal of work related to supply chain strategy development and alignment. As a result, and as we’ve mentioned in several previously published articles, we’ve discovered that many companies lack a defined and documented supply chain strategy.

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3 Tips For Shipping Strategy Success In 2021

GoShip Blog

And while uncertainty still hangs over many businesses, others are adopting new practices to shore up their shipping strategies in a post-COVID marketplace. 2020 proved that there are still steps to be made if businesses are going to build shipping strategies designed to withstand any storms that come over the horizon. .

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Marketing Strategies for Small Businesses: 6 Steps to Building the Perfect Marketing Strategy 

GoShip Blog

Over the years, marketing strategies have evolved with the times, the advent of technology, and changes in consumer behavior. Why a Solid Marketing Strategy is Important A marketing strategy refers to a business’s action plan for achieving its short and long-term goals and developing a sustainable competitive advantage.