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5 Sales and Marketing Myths with Mary Keough

The Logistics of Logistics

Mary Keough and Joe Lynch discuss 5 sales and marketing myths. Mary Keough is a Senior Strategist at Gorilla 76 , a marketing company that works with midsized B2B American manufacturing companies selling complex products or services in long, consultative sales cycles. tech companies.

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Resilience by Design: The Power of Simulation in Supply Chain Strategy

Logistics Viewpoints

Supply chain network design (SCND) is a powerful tool for improving business operations. After that the team works in an iterative way, answering stakeholder’s questions regarding how the network will react to various changes (e.g. What if the new product’s sales take off faster than we expect?) But it has gaps.

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Freight Recession: Opportunity or Threat with Steve Elwell

The Logistics of Logistics

Steve is the Founder and Managing Director of iDev Partners a boutique leadership, business strategy and turnaround consulting firm. About Steve Elwell Steve is the Founder and since 2010 Managing Director of iDev Partners a boutique leadership, business strategy and turnaround consulting firm located in Farmington Hills, MI.

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Improving Supply Chain Visibility: The Impact of Data Strategy

3PL Links

Improving Supply Chain Visibility: The Impact of Data Strategy | Image source: Pixabay A business-contextualized data approach is crucial for boosting supply chain visibility, especially during downturns. It is important to answer the following questions: What is the goal of developing a data strategy? Which tools should we use?

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3 Tools to Minimize Waste: A Boon to Lean Manufacturing Strategies

GlobalTranz

Most of the manufacturing industries have already incorporated lean manufacturing strategies to undermine the non-additive materials from their products. The 3 Most Important Tools for Lean Manufacturing Strategies 1.) Although set in order can only be achieved after complete management of the workforce.

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The State of Logistics Podcasting with Blythe Brumleve

The Logistics of Logistics

They talk about the growing popularity of podcasts in the logistics industry and how podcasting can be a helpful tool for professionals to stay up-to-date on industry trends and insights. After 5 years and following the unexpected closure of the logistics company, Blythe chose to seek opportunities in traditional marketing and media.

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Marketing Strategies for Small Businesses: 6 Steps to Building the Perfect Marketing Strategy 

GoShip Blog

Over the years, marketing strategies have evolved with the times, the advent of technology, and changes in consumer behavior. Why a Solid Marketing Strategy is Important A marketing strategy refers to a business’s action plan for achieving its short and long-term goals and developing a sustainable competitive advantage.